Whether it’s a six second attention-grabber video on Twitter, a minute long explainer video on your website or an hour long documentary on YouTube, there is no better way to share your story with customers, constituents and colleagues than video. All available data confirms that video grabs people’s (increasingly scattered) attention far more than any other kind of messaging.
CampSight’s experience in telling stories with video goes back decades. Founding partner Jon Camp has won multiple Emmy’s and other awards for capturing audiences with video. Let CampSight help you find your very best stories and tell them in new, creative, compelling, effective ways.
why video matters
Well composed videos can forge emotional bonds with viewers unlike anything else. They can plant seeds of compassion and inspiration, creating ripple effects that can change the world. But pictures and images aren’t enough by themselves; they have to be woven into the tapestry of a well-told story. And that takes work. But good stories are worth it. Good stories win hearts and minds.
These days, everything you need to make a movie (a damn good movie, too) is in your pocket. Seriously. Check this video out. I made it on my i-Phone in an afternoon for a political campaign a few months ago.
It doesn’t matter what kind of phone you have. We can show you how to make a high quality video on your phone for free.
Like with anything, when you’re shooting and editing video, there are ways to save yourself time, headaches and re-dos.
CampSight has you covered. We’ve been telling stories through video for more than two decades. We’ve been editing on “non-linear” (aka – everything in use today) for just as long. We can help you avoid the pitfalls and teach you the tricks of the trade to make your shooting and editing smooth and successful.
optimizing video for social media
Did you know that what ‘works’ on Facebook doesn’t ‘work’ on Twitter? Did you know that if you’re going to post to Instagram, you should post in a square video format? Do you know how to make a video square?
CampSight has the lowdown on everything you’ll need to know to make your videos sing on the major platforms. How long they should be; what they should look like; when to use text; when to use music – these are questions that need to be answered if you video is going to have an impact.
Otherwise, you’re just throwing spagetti on a wall.
In TV news, the edit bay is where the magic happens. That’s no joke. Good editing can make crappy video look great. Bad editing can make the best footage look like crap.
These days, we all have access to incredible editing tools. But depending on your phone, computer or device, you need to know what to use and how to use it.
CampSight has the answers.